Sunday, November 16, 2008

Search Engine Optimization For Your Blog

Optimizing Search Engines For Your Blog

Any blog owner who wishes to get traffic without constant promotion and marketing will have to use some form of search engine optimization. Search engine optimization can be a highly debated topic however, most experts seem to agree that the best way to optimize search engines is for you to have one-way inbound links or an established reciprocal and you need to ensure you make use of keyphrases on your pages.

During the initial step a search engine will perform, it will bring up information from the keywords that are entered in. You will need to find out which keywords you should use to bring in the highest amount of traffic and then you can begin optimization. You can do this by purchasing inexpensive software such as ’Blogger Generator’; ’Atomic Blogging System’ or ’Keyword Explosion’ each has the potential to better optimize your blog.

You will need to track all the returns you receive for each Keyword Overture Inventory search. The next step is to examine your page website for the amount of keywords listed. This can be done by using Google to search for each keyword returned. Not only will you want to record the search return data in terms of numbers, but you will also want to look at the top competitors for those keywords and where they rank. Optimal keywords for search engine optimization purposes will have high search counts, low site returns, and show competition in the top slots.

Your next step should be to perform onpage search engine optimization. One way to do this would be to make your titles and blog headers from your keyword phrases. Next, you need to make sure your page has accurate information based on the subject of your keyword and also, optimize it by making your keyword concentration density around 1.5 percent.

The last step in your search engine optimization campaign is to perform offpage optimization. You can do this by submitting links to directories that contain a selected keyword in the link title. In addition, you can also become a member of a link swap program where you can make exchanges with other well performing blogs.

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