Discover How To Get Tons Of Free Search Traffic With The Perfect Website

It is no secret, to make a living on the Internet you have got to have traffic. It is common knowledge and it is something that you know you have to have but you don't necessarily know how to grasp. The reason you built a web site in the first place was to maybe sell products, like  Rainbow Vacuum Performance Power Nozzle. More than likely you have spent numerous hours trying to build the most perfect web site. You may have used or any of the many other publishers to build your web site.

If you can manage to get large amounts of traffic you will no doubt be able to convert them into customers. At least that is the hope of most folks. Some of the larger web sites that have been developed at great expense over the years have fallen by the wayside. However, there are many small sites that have done quite well selling things like the Rainbow Power Nozzle .

By using Adwords you can zero in on your target audience. Let's say that you have a web site that sells Rainbow Power Nozzle, given a choice, which would you rather have, one thousand visitors per day of a general nature searching for everything under the sun or one hundred visitors looking specifically for vacuum cleaners. My choice would be the one hundred or so unique visitors looking for the cleaners. Why, simply because my conversion ratio would be much greater.

Are You Spending Big Money To Make Money

Almost everyone has heard the saying, "You Have To Spend Money To Make Money". While not always true, it does have application when it comes to using the advertising program that Google has called Adwords. I've used Adwords on a continuing basis for several years now and I would have to say that I have spent a lot of money. But the flip side is that I have made more sales than I would have otherwise. In other words, I took in more money than I put out.

"You can never go wrong making a profit" is what the former student of Glenn Turner, Jim E. Tolleson and his brother Rodney Tolleson said. This is true, with one warning. If you spend one thousand dollars in advertising and make 1,000 dollars in profit you have made a good investment. However, if you spend one thousand dollars to run ads and only make one 99 dollars in profits your risk reward ratio is too high.

What risk reward ratio is correct? That is something you will have to decide for yourself. Personally, I like a 3 to one ratio. If I can spend one thousand dollars running ads I'd like to see a three thousand dollar profit.