I am not certain which side of the fence I sit on in the 'there's nothing new under the sun' debate. As a consumer you simply need to understand that you are not sure to find any new info in a massive launch. This is frankly true for most things in life - the difference is that in online marketing a lot of things are offered as an 'amazing breakthrough' or 'incredible systems disclosed'. You'll still find value in the information but, hey, it ain't new. And so top marketers have spotted that if they need to sell a product they should put a 'new' slant on it.
Product is forgotten about by even people who first acquired it. To paraphrase, you're taking a product and giving it a makeover. Give it a new e-cover, make some alterations to the inside of the e-book file, and voila. A new, yet old, product comes forth that markets well, and can make you many thousands of bucks. It's like a divorced man - it's been to the gymnasium, got in trim, had a new hair cut, got that damaged tooth fixed and now it's ready to be offered again. Why? Well, for starters, you can re-word the complete product if you would like to. An one source of income product is one that brings earnings only by selling the product.Truly this is how to make money online the easy way!
A multiple stream of revenue product is one which has ( for instance ) associate links, or links to OTHER products you're selling, so that and selling the product itself, you get residual profits from the links in the book. First, be certain that you can legally make changes to the product you have selected to market ( glaringly if you wrote it yourself you can do whatever you need with it ). The majority who resell it are too lazy to modify the package in any way - regularly not even having a look at it - so they happily pass along your associate links, freebies, site ads without realizing it. Ensure you read the licenses that come with the product and if in doubt, go for unlimited PLR, which suggests you can do most anything with it. So ( where was I? ) - first - guarantee you are authorized to change it. If it is a 'rebrandable' product ( this implies there are certain things you are authorized to switch in the product ) put in your associate or other product sales page link ( s ) as directed by the first writer / creator of the product. Usually you can insert a link of your choice in the pdf that includes a rebranding tool. Whichever way you do it, just ensure that the product you are making ( or rehashing or rewriting or whatever ) becomes a multiple earnings stream product by adding your own links. Otherwise once you have sold it, that is the end of your profits from it, and the trick is to earn a continual revenue from each single thing you sell.
When you are making a new product from an old one the key thing is that you update it as much as feasible, make it your own, and giving it a snappy title. That way it's rather more likely to get resold and passed on, which naturally is what you need. I mostly think that online marketing trends go round in ten-year cycles. Look for old products - probabilities are you can pick up the PLR for nickels. If you do not fancy rewriting them yourself employ a ghostwriter or contractor to do it for you. Re-title it - redo the graphics - put your links in. Remember this and you'll never go hungry for great products again.
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