5 Ways To Add New Life To A Seemingly Dead Information Product

Let's presume that, your digital product has run its course.  Its digital market life has come to an end.  Majority of the prospects of its targeted market has already purchased one, and no sales have been registered for a long period of time now.

Does this indicate that your eBook has ended being a cash cow and should be buried in a digital chest already?

Absolutely not!

In the event that your information product has seemingly reached the end of its shelf cycle, you can still earn from the same by observing other business plans and effectuating new sets of techniques.  Your digital product still got some fight in it, and its just comes down to picking the correct arena for what it can offer.

Here are five approaches by which you can monetize old information products:

1.    Sell resale rights to your information product.  By selling your eBook together with the profit opportunity of being enabled to resell such for profit, you will be accessing a whole new audience - web businessmen who are consistently looking for goods to sell.  Also, by attaching resale rights to your eBook, you can sell it for at least 400% more than your regular price.

2.    Sell private label rights to your eBook.  PLR is much like resale rights, however, PLR comes with the liberty to change, alter and/or modify the eBook, as well as the right to brand one's name as the creator of such.  Some product creators desire to preserve the structure and integrity of their eBooks and only offer the more limiting resale rights.  However, other product publishers merely want to earn off their products and attach the grandest rights possible, which is PLR, to command the best price that can be acquired.

3.    Divide your information product and use the segmented parts for various internet marketing purposes.  For article marketing?  Web content?  As lessons for your e-course?  As messages for your newsletter?  Your market-struggling eBook can be an excellent source for such needs.

4.    Re-brand your digital product and use it as a viral marketing seed.  Embed your URL on each page and distribute the eBook for free.  Watch the number of visitors generated to your website grow at an ever growing rate.

5.    Convert your information product into a physical product and sell it in online or brick and mortar bookstores.  There are several fulfillment services on the World Wide Web that are dedicated to such a task.  My personal favorite is Lulu.com, for the sole reason that they don't impose a specific quantity as minimum order.