Wednesday, September 17, 2008

Article Marketing Always Brings Quality Results To A Online Business

If you are trying to make money from blogging or some other online venture there are certain things you must do if you are not to fail: you must get visitors and you must rank in the search engines. You can achieve both of these goals by paying for visitors at the search engines via pay per click or you can get visitors for free using article marketing.


The first thing you should do is research your article marketing subject. There are several excellent keyword tools available to help you choose which targeted phrases will bring you traffic but also you need to make sure there is minimum competition as well or you won't get good results in the search engines. Your targeted phrases need to be relevant to your blog and be getting plenty of search queries but not lots results. You can read a more detailed post about keyword tools for a better understanding.

Once you have chosen your targeted phrases you will want to use them in your articles title, a couple of times in the first paragraph, once or twice in the body and once again at the end for best results.

Keep your article marketing real. In other words write it for humans, not Google. Yes you can help it rank well by research and keyword tools but it's no good being number 1 in Google if no one reads the article. Keep your articles easy to read and to the point by using numbers or bullets.

Once finished, read it severall times and make sure it is both grammatically correct and that you have your keywords in the right places. Once you have checked it, check it again, a few times. If something doesn't quite read correctly, rewrite the part and don't forget, while you may be an expert on the topic, the reader is not.

The ending of your article is the most important {part-section} and many who do article marketing miss this point all together. Your article gives the reader information that they have looked for but now you want them to be hungry for yet more info by visiting your own site. Make it clear the benefits of clicking your link and visiting your website. Simply asking for the click does not cut it any more. Explain to them exactly why they should and what they will find: a a much more thorough look at the topic, a discussion on the topic etc.

Finally be particular where you submit your articles and if you can rewrite your article every time you submit it to a directory or blog feeder. Submit the original version to ezinearticles.com and hang fire until they accept it before submitting it to similar article directories. This is because they are the most popular so get the most visitors but they won't articles that have already been posted on other sites.

Article marketing is still the best means of promoting a site without spending big bucks on Pay Per Click. Just one article a day will result in 100 articles on perhaps thousands of sites in just three months from now all with links promoting your site.

For the ultimate bang in article marketing consider submitting your articles to Article Marketing Automation. It means a bit more work as the articles take around 3 times as long to write but the results are 15 to 20 times better.

No comments: