Monday, October 13, 2008

4 Steps to Successful Affiliate Marketing

4 Steps to Successful Affiliate Marketing

Affiliate marketing is a way to make money online that doesn’t require you to have your own product. Instead, you promote other people’s products or services and get paid a commission. To find success there are four general steps. These include doing the initial research, getting traffic, finding a product, and converting the traffic into sales.

Doing the Initial Research

Before you even get started with affiliate marketing, you need to understand that providing excellent content in the form of articles or blog posts is the key to your success. In order to do this, you need to find a subject that people are searching for information on. This is where the research comes in.

There are several ways to go about obtaining this information such as searching on the internet, using keyword generation tools, or just keeping your eyes open. Do you and the people around you seem to have a need for certain information? See if you can capitalize on that.

Getting Traffic

Once you’ve determined that a topic is a good one to work with, your next goal will be to get traffic. An important way to do this is to find excellent keywords for your content. First, start a blog or a website on the subject you chose. Then, find a good keyword. Try to reserve your domain name or blog URL if it is a free service with the keyword in it.

As a general guideline you’ll want to find keywords that get a decent amount of traffic. There are a lot of different methods for doing this including typing the phrase in Google and using more advanced techniques.

Once you find keywords that you want to use, your next step is to write helpful articles using the keywords. Choose one keyword and turn that into your title. Two other good methods of getting traffic are pay per click and article marketing.

Find the Product

Your next step is to find a product to promote that is related to the subject of your blog or website. Look for one that awards a decent commission of around 50% or so – that way you can make a good amount of money per sale. Also make sure the sales letter for the product looks convincing and professional and that the product has been getting good reviews if it’s been around for a while.

Sign up for the program and get your unique affiliate URL. Just put a few links for the product on your blog or website or directly into your articles.

Convert the Traffic to Sales

Your last step is to make sure some of your traffic is actually making you a sale. The most important thing you can do is make sure that your articles or blog posts are well written. Also, you want to somehow compel the reader to click on your affiliate link. There are several ways to do that. An example of this would be to say, “For more information about the subject, click here,” and then include the link.

So those are the basic steps summarized. There is a lot of variation within these four steps, but the basic process is always the same.

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